Cesar Millan, Inc.
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Coming in July, the "Dog Whisperer" line of products will be available exclusively at over 900 PETCO stores nationwide. Each specially created product has been "signed-off" by Cesar himself. The merchandise line is comprised of primarily organic, environmentally-friendly, and stringently-tested dog products for all breeds and sizes. The products are another way that Cesar hopes to reach out to troubled dogs and their caretakers. Each will include "Cesar's Tips," which will teach people how to use them to best fulfill their dog's needs.

Among the products in the "Dog Whisperer" line are organic wet and dry dog food, treats, and chews; fortified water; liquid supplements; collars and leashes; toys; grooming products; beds; bowls; feeding supplies; and an instructional series of DVDs. Eventually the product line is expected to include more than 100 products all developed to create happy, healthy and balanced dogs.

"I am proud to launch my first dog product line to further support our philosophy of improving the health, happiness and balance of dogs everywhere," says Cesar. "I am also grateful to the great people of PETCO for their participation and the tremendous support they have shown our products."


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